Apple Cider Vinegar is something I have been recommending people to use for a very long time and I personally include it in my hair care routine on a weekly basis. It has always been a two-step process to use apple cider vinegar post-shower on the hair, but WOW has come up with a shampoo which has apple cider vinegar in it. Make sure you read this till the end to know all about the product and also to know if it is worth your money.The pH of the shampoo is between 5.7 and 6.1 as verified by the company official. So this is a pH balanced shampoo but not a low pH shampoo.Besides using this shampoo I would recommend drinking water as much as possible to keep your whole body hydrated and your scalp and skin will show incredible results with glowing.For best results use a chemical free conditioner.So, let's start- For packaging 4/5- For Fragrance 3 - 3.5/5Value for money - ??With out wasting any time let's startThe price of the product written on the package is 499 but you will get 399 or at lower at Amazon. ( Wait for lighting deal you will get at about 350 or lower)Packaging is good looking and it's a pump dispenser and you can lock it after use which is really good and I am very very happy with the package of the product.I know some people don't like the fragrance of Apple Cider vinegar, but this shampoo does not smell like Apple Cider vinegar, so don't worry about it. You will love the fragrance.You can see the ingredients of this product at product description if you are interested. But I can assure you that it is free from any harsh chemicals and also free from sulphate, parabens and minarels which are not good for your skin and hair.It is sulphate free so you will not see more bubble, it will produce creamy lather and it will clean all the Dirt, excess oils Very very well.So I am impressed with the cleaning capacity. The good point is it will not dry your hair. If you have normal to oily scalp then one wash will done the job. But if you have dry scalp it can make it dry a bit. Overall I am impressed with the cleaning capacity.After using the shampoo you will see- The volume of the hair has gone, which is true for most of the shampoo.- It will look very very clean.- It doesn't make your hair looks frizzy.- Hair looks very healthy, smooth and soft.If I say about dandruff, it can reduce your dandruff problem if it is too little but if you have too much dandruff then it will not work and you have to use another antidandruff shampoo.It can't control your hair fall. Also hair fall can increase little bit for some people.Conclusion:- If you are looking for a mild cleanser then definitely go for it. It will work very well with normal to oily scalp. But if you have too much dandruff or very dry hair it might not work . If you need to control the hair fall then it is not for you. If you are male then you can use two times per week and another day ( holiday, Sunday, you are not going anywhere) use an antidandruff shampoo.Overall I will recommend it to most of the people. Never trust a single review, atleast read 5 -7 review from other sources then buy it.